What is Corporate Culture?
A fuzzy, mysterious, soft part of your business that can't be defined, measured or changed?
An enabler of innovation, profitable growth, and employee well-being?
Some of both?

Corporate culture has matured as a practice and field over the past 20 years since Culture Pros has been engaged in multiple culture change efforts.

In this video, Lisa Jackson discusses 3 keys in defining an effective corporate culture - and the "good news" and "bad news" with each.

How do YOU define corporate culture?

SUBSCRIBE to our channel for TOP-OF-MIND videos on culture-building in the modern era.

****

TIMESTAMPS:
0:00 - Opening "What is corporate culture"
0:49 - Why Culture is different from other business processes
1:07 - Common corporate culture definition
1:29 - Defining the 3 most important elements
2:16 - #1 - Old school culture vs. reality - how to overcome
4:01 - #2 - Defining and managing the intangible for high performance
4:45 - Leaders as producers analogy
5:57 - What the best companies do, HR's job
6:43 - Struggling to define your culture?
6:49 - #3 - Uncle Joe phenomenon
8:17 - Corporate culture - profit connection: Factors to get right

CONNECT with me online!
https://www.corporateculturepros.com/​
  / lisajacks...​  

SCHEDULE your complimentary Culture Performance Tune-Up:
lisa@corporateculturepros.com

GRAB YOUR FREE COPY of Attraction Culture Magazine for great articles by thought leaders:
https://www.corporateculturepros.com/...